The Yes Set
I wrote a lot about the Yes Set in a previous article, but here I’ll cover it in detail. The Yes Set is extremely important! It is just a process of asking question’s that are guaranteed to get the other person to respond with a yes.
I wrote Sales Scripts for many major corporations over the years. My research has shown that by utilizing the Yes Set in sales scripts, we were able to double our sales.
Psychology researchers have found that if you get a person to answer affirmatively to topics that relate, 7 to 8 time’s, you are almost guaranteed to get another yes! Why is that?