Successful salespeople aren’t born; they learn the skills they need through trial and error. The trait that sets a professional salesperson apart from an amateur is that a good salesperson can sell anything. Why? Simply put…the basic principles of good sales are the same whether you are selling vacuum cleaners, used cars or real estate.
Once you understand these basic concepts and start applying them in your own sales, you will immediately see a difference in your profits. These tips change how you sell because you are catering to your customer’s needs properly. This concept is covered in detail in Eight Keys to Sales Success.